Are you ready to scale your marketing efforts but lack the in-house expertise or bandwidth to achieve this?

High-performing companies deliver seamless experiences for everyone who interacts with their brand. You know it’s crucial to invest in your brand, build exceptional customer experiences, and generate awareness for your products and services. But where do you start?

Often, businesses don’t realize their exact marketing needs until they collaborate with a seasoned professional who understands the nuances of driving better marketing decisions and turning your brand experience into a competitive strength.

Get embedded experienced marketing leadership to guide your efforts and drive your business forward.

As a Founder, CEO, or part of the executive team, not knowing the next strategic step can be frustrating and daunting. This uncertainty can hinder your company’s progress and leave you feeling stuck.

As a Fractional CMO (Chief Marketing Officer) and Marketing Consultant, I collaborate with Founders, CEOs, and Leadership Teams to develop holistic marketing strategies and effective systems — without the overhead of a full-time hire.

Gain the clarity and direction needed to elevate your marketing and achieve sustained growth.

Every engagement is personalized to meet your needs and objectives.

From specific projects to creating a strategy, to building your marketing function from scratch, each company has unique needs.. Most include a mixture of these specialties, ensuring tailored strategies that align with your specific goals.

Marketing Strategy

Create a basis for making the thousands of marketing decisions you face every day by aligning your marketing activities to your business goals.

Marketing Foundation

Assemble the right team, select and manage vendors, implement proven processes, and utilize tools that scale as you grow.

Brand Development

Build momentum with a cohesive brand strategy based in brand experience that develops and activates high affinity in your target market.

Customer & Employee Journey Mapping and Optimization

Identify opportunities and points of friction and develop solutions to improve the experience for your customers and employees.

Community Building

Participate in existing communities and build an engaged community around your brand that connects your advocates to your purpose.

Content Marketing

Drive new audiences and support improved customer journeys with a unified content marketing strategy supported by scalable content creation processes.

Go-To-Market Strategy

Create the plan and processes that help you find the shortest path to the customers most likely to benefit from your solution.

Marketing/Sales Alignment

Ensure leads don’t fall through the cracks by creating a unified plan for your sales and marketing teams to work together seamlessly.

Sales Enablement

Drive more revenue by giving your sales team the tools & content to answer questions, communicate your value, and support customers.

Scalable & Flexible Engagements.

  • Workshops & Facilitation

  • Marketing Projects & Sprints

  • Advisory Engagement

  • Fractional CMO Engagement

Don’t know exactly where to start?

That is not uncommon.  Let’s start with a chat.

Experienced marketing executive with 20+ years leading marketing teams.

I demystify the brand experience for founders and executives, helping them drive revenue and growth by designing blueprints that leverage exceptional products, engaged employees, delighted customers, and a thriving community to power their flywheel.

As a marketing leader and advisor, I’ve honed my expertise in brand strategy, marketing, and business growth through a rich and varied career path.

My professional journey has led me through roles on the consultant, agency, client, and media sides of the business. From navigating the complexities of multi-billion dollar corporations to embracing the agility required in startups, I’ve gathered a wealth of experience and a diverse skill set.

I use the best practices learned from working with and within these top-performing companies to help you grow.

Let’s chat about your marketing goals.

Contact

info@reneebigelow.com